Tiffany's #KnotOnMyPlanet Campaign In Aid of the Elephant Crisis
22 October 2017

Tiffany’s #KnotOnMyPlanet Campaign In Aid of the Elephant Crisis

Tiffany & Co. has partnered with model Doutzen Kroes, Global Ambassador for the Elephant Crisis Fund, for the second #KnotOnMyPlanet campaign, to stop elephant poaching and ivory harvesting – a total of up to 30,000 elephants are killed annually for their tusks. Tiffany has launched the Tiffany Save the Wild collection  in support of the campaign, with 100% of profits going to the ECF with a minimum donation of USD1 million by January 2019.

Shot by Reek Krakoff, the #KnotOnMyPlanet social media campaign stars Janelle Monáe, Zoë Kraitz, Annie Clark, Elle Fanning, David Halberg, Candice Swanepoel, Miranda Kerr, Natalia Vodianova, Rosie Huntington-Whiteley, Lily Donaldson, Jordan Barrett, Irina Shayk, Emily Ratajkowski, Lily Aldridge, Behati Prinsloo, and Imaan Hammam, amongst others.

Achok Majak
Adwoa Aboah
Carlyne Cerf de Dudzeele
George Cortina
I-Hua Wu
Imaan Hammam


Jeanne Damas
Julia Nobis
Kasewa Aboah
Mariacarla Boscono
Mica Arganaraz
Sara Sampaio
Soo Joo Park
Sunnery James and Doutzen Kroes


Sunnery James

The Tiffany Save the Wild collection comprises an elephant motif necklace and brooches in 925 Sterling Silver, and rose gold, with prices beginning at US$150. If you’d like to Shop for a good cause,  the collection is available in select Tiffany & Co. stores globally, and on the official website

Images courtesy of Tiffany & Co.