The Studded Flamenco

The Amaya

The leopard printed Amazona

Loewe ambassador, Penelope Cruz stars in the brand’s latest Fall/Winter 2013 Ad Campaign. Shot by fashion photography duo Mert Alas and Marcus Piggott at one of the most historical buildings in Spain, the rooftop of the Casino de Madrid serves as the backdrop to the campaign. Penelope is pictured with the Loewe’s iconic Amazona, the newer, but nonetheless still Classic Flamenco this time embellished with studs (which I absolutely LOVE!) and the Amaya.

Now here are some behind-the-scenes photos including the picturesque backdrop:

Images courtesy of Loewe