30 November 2010

Dior’s Lady Grey London

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Since the revival of the Lady Dior, its presence is undeniable. Millions of dollars were spent on short films directed by David Lynch – First, the Lady Noire, then came the Lady Rouge, followed by the most well-known short, Lady Blue Shanghai that was shot in Shanghai, and the bag released in time for this year’s Shanghai World Expo.

For the next instalment of the series of short films, it features the Lady Grey London shot in the London Eye, with Marion Cotillard resuming her role as the leading lady.

Although I haven’t been a fan of the Lady Dior (perhaps it has to do with the age factor), I do have to say the Lady Grey London is my favourite in terms of both colour, and the new longer detachable strap that comes with it, though I still find it a little strange for a bag to have two sets of handles…

To top things off, here’s just how much the House of Dior is putting into the revival of the Lady Dior and the Lady Grey London. If you notice, it’s the backdrop and view of London from the London Eye (one of the capsules can be seen in the background on the left), similar to the ad campaign featuring Marion Cotillard (shown above) which was actually shot in a capsule itself. And since the Lady Grey is, well, grey (lol), there’s a huge window stainless steel (? I’m guessing) mock-up of the Lady Dior in the window display at Marina Bay Sands, in Singapore. These stainless steel Lady Diors were also scattered around (miniature versions of it of course) inside the store.