Dior’s Cruise 2018 Advertising Campaign has landed! Shot by Brigitte Lacombe, it once again stars Jennifer Lawrence in looks by Maria Grazia Chiuri, inspired by the American artist, Georgia O’Keeffe:

“When I started becoming interested in the desert, in the course of my quest for inspiration I came across the extraordinary work of Georgia O’Keeffe, a modern shaman, with her recognisably majestic and solemn look in the sands of New Mexico. A research that is above all an inner journey, in itself and within its own feminine identity”

Read this to find out more about the Cruise 2018 collection as well as my personal take on the collection

Stay tuned for behind-the-scenes videos coming up later this month!

Images courtesy of Dior