Charlotte Casiraghi Stars in Gucci's Cosmetics Debut Campaign
30 September 2014

Charlotte Casiraghi Stars in Gucci’s Cosmetics Debut Campaign

Gucci’s latest endeavour is the launch of the new cosmetics collection during Milan Fashion Week this month. The campaign and film stars none other than one of Gucci’s favourites, Charlotte Casiraghi of Monaco, who has been in several of the brand’s campaign. Entitled “Stolen Moments”, this video campaign was shot by fab fashion photog duo and another of Gucci’s regulars, Mert Alas and Marcus Piggott in a hotel suite. The video shows Ms Casiraghi applying her makeup – all of which are set to be Gucci’s signature products from the cosmetics range – the Audacious Colour-Intense Lipstic in “Iconic Red”, Magnetic Colour Shadow Mono in “Iconic Gold”, and Opulent Volume Mascara in “Iconic Black”.


All Gucci Cosmetics products were created and developed with the help of industry makeup whiz Pat McGrath, who helped created the brands fashion show makeup looks for more than 10 years. McGrath is now also Gucci’s Cosmetics Artistic Director.

Image courtesy of Gucci