Bottega Veneta‘s Art of Collaboration project for the Spring/Summer 2017 advertising campaign, is with none other than American photographer Todd Hido. Shot in New York City at the Modulightor Building designed by renowned architect Paul Rudolph, the campaign stars Lauren Hutton — something I’m sure we all expected, since she was the star of the SS17 runway show.

Bottega Veneta Creative Director Tomas Maier comments,

“I am a great admirer of Todd’s work, his images speak quietly yet extremely suggestively in a subtle way and his use of light and colour creates moods that are unique. We have a similar approach and sensibility, I like his sense of delicacy and intuition”

Now here’s the SS17 campaign, and Behind-the-Scenes videos:

Images and videos courtesy of Bottega Veneta