Luisa Via Roma Limited Edition UNICEF Pug Tote
4 April 2012

Luisa Via Roma Limited Edition UNICEF Pug Tote

I have a soft spot for doggies, illustrations, and most things quirky – all of these factors are summed up perfectly in this tote. Earlier this year, Luisa via Roma collaborated with designers who designed outfits for a total of 21 pugs of the stuffed toy sort made by Steiff. Called “Pug Dogs For Happy Kids”, these pugs were auctioned off on eBay for UNICEF, with all proceeds going to Project ARISE (Appropriate Resources for Improving Street Children’s Environment) for the children of Bangladesh. The Auction kicked off on March 19th and will continue until May 6th. 

In celebration of this charity event, Luisa via Roma has collaborated with Desmo on this “Pug Dog for Happy Kids” illustrated Limited Edition Tote. Super adorable AND for a good cause. LOVE! Pre-Order it for just  € 107.44  from Luisa via Roma  now to do your bit for Charity! 

And just in case you were wondering, here’s how the first 2 weeks of the auction went…

Also note that 3 pugs are auctioned per week

Week 1: 

Click to enlarge

Week 2:

And currently, we’re into the Week 3 and here are the pugs up for grabs if you want to place your bid

So, who says fashion never gives back??

Images via Luisa via Roma