Chanel’s new redesigned Soho Boutique opens this Friday September 10th 2010. Architect Peter Marino, longtime collaborator with Chanel boutiques was once again enlisted to help out with the design.

Press Release:
“The artistic, downtown spirit of Soho was the inspiration behind the redesigned space, interpreted by longtime Chanel collaborator, architect Peter Marino.
Iconic black and white, and exposed tin ceilings bring the energy of the neighbourhood to the large, open and airy space.
The boutique’s gallery concept embodies downtown luxury with commissioned art works by Peter Belvi, Alan Rath, Gregor Hildebrandt and Robert Greene.
Upon entering the store from Spring Street, one is immediately drawn to an acrylic Chanel No.5 bottle that stands over 10 feet high; LED lights on the bottle show video art and the latest runway shows from Paris” (Chanel Soho)

Here are the Exclusive range of handbags to commemorate the opening of Chanel’s new redesigned Soho Boutique: