Gucci's Spring/Summer 19 Eyewear Campaign Starring Ni Ni
24 February 2019

Gucci’s Spring/Summer 19 Eyewear Campaign Starring Ni Ni

Renowned Chinese actress Ni Ni once again reprises her role for the fourth consecutive season, as the face of Gucci‘s Spring/Summer 19 Eyewear campaign.

Gucci SS19 Eyewear Campaign Ni Ni

Set on a desert highway, Ni Ni, dressed head-to-toe in Gucci, hitchhikes in style. We see her holding up a piece of corrugated cardboard with her desired destinations, “OUTTA HERE” and “SOMEWHERE”. Shot by Hugo Scott and art directed by Christopher Simmonds, this tongue-in-cheek campaign showcases the star in both optical glasses, and sunnies of the season.  My fave pair definitely has to be the parabolic-shaped light gold-toned metal framed pair with cherry coloured lenses (see first image above)!


Images courtesy of Gucci