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Labels Loewe Women's Autumn/Winter 15 Ad Campaign

Loewe Women's Autumn/Winter 15 Ad Campaign


In conjunction with Paris Fashion Week, Loewe has launched the latest Autumn/Winter 15 advertising campaign featuring Lexi Boling. Styled by Benjamin Bruno, the campaign is once again shot by Steven Miesel. 






One of the key images for this campaign is another image from Steven Miesel's "Self Portraits" series that was re-shot by the photog himself. The monochromatic image depicts Miesel as a child with parrots perched on his shoulders and arms. 




The last image in this campaign preview features the latest completely collapsible "Puzzle bag" designed by Jonathan Anderson.  Shortlisted by Vogue as one of the #ITBag2015 picks, the Creative Director explains the design philosophy behind the soon-to-be Loewe icon that is sure to join the ranks of the Amazona and Flamenco:
"I set out to find a new way of building a bag, fundamentally questioning its structure. It was about deconstructing a conventional bag to create a flat object with a tridimensional function"



The Puzzle bag is available in 2 sizes and a variation of colours, leathers and skins, and retails at RM 9,000 to 11,000 at Loewe's Pavilion store.





Images courtesy of Loewe