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Labels , , Newsflash: Penelope Cruz is the New Face of Loewe!

Newsflash: Penelope Cruz is the New Face of Loewe!

Yesterday, Loewe announced that Penélope Cruz as the new face of Loewe! The sultry Spanish Oscar-winning Hollywood actress is to front all of Loewe's campaigns beginning January 2013. I say it's a pretty fabulous pairing: a HUGE A-Lister of Spanish descent and a brand of Spanish heritage. A wonderful marriage indeed! 

Penelope Cruz with Loewe's Isla Clutch

Penelope on Loewe: "Loewe is an international brand proud of its Spanish roots with a rich history behind. Its collections are made by Spanish master artisans and I have always admired their work. I feel fortunate to be a part of this project" 

Images courtesy of Loewe